Google My Business for hotels is an invaluable resource that can help boost your online visibility and draw in more guests to your property. Here’s how to set up and optimize your Google Hotel listing:
- Sign in to your Google My Business account or create one if you don’t already have one.
- Click the “Add a Location” button.
- Enter the name and address of your hotel. If there are multiple locations, be sure to add each one separately.
- Decide on the “Hotel” category for your business.
- Add your hotel’s phone number and website URL.
- Verify the ownership of your hotel by sending Google a postcard to its physical address with an authentication code.
- Once your hotel has been verified, you can add additional information such as photos, amenities, and room types.
- Optimize your hotel listing by regularly updating information, responding to guest reviews, and posting updates about your property.
- Monitor your hotel’s performance using Google Analytics and Google Search Console to monitor website traffic and efficiency.
By following these steps, you can set up and optimize your Google Hotel listing to attract more guests to your property and enhance its online visibility.
